The Sports Museum of Los Angeles makes available to the public for the first time the largest and broadest known collection of iconic sports memorabilia and collectibles in the world. Conveniently located at Main St. and Washington Blvd., just south of downtown Los Angeles and just 1.2 miles from STAPLES Center and LA LIVE, SMLA is in the mecca of Southern California sports. The 32,000 square foot museum contains more than 10,000 prized pieces valued in the millions of dollars collected during a 25‐year period by founder and CEO Gary Cypres and housed in 30 galleries. The permanent exhibits feature items dating to the 19th Century and include one‐of‐a‐kind pieces from football, basketball, baseball, golf, tennis, boxing, biking, soccer and other sports. The museum envisions a Phase 2 development plan encompassing 14,000 square feet to house a vast exhibition of sports and athletics in the movies, as well as traveling exhibitions and a hall to host private parties.

Some of the most notable collectibles showcased in the museum are Babe Ruth’s 1934 tour uniform; the Lou Gehrig New York Yankees’ warm‐up jacket worn by the "Iron Horse" on the day he ended his consecutive games streak in 1939; Joe DiMaggio’s record‐breaking ball from his legendary 56‐game hitting streak; game‐worn jerseys from the great centers of the NBA including Bill Russell and Kareem Abdul‐Jabbar, and outstanding quarterbacks of the NFL; one of the earliest Heisman trophies awarded to Bruce "Boo" Smith in 1941; a cornice stone from the original Yankee Stadium; a photograph signed by all the members of Notre Dame’s 1924 backfield – the legendary "Four Horsemen"; and a room with 25 commissioned oil paintings by Carl Tolpo of legendary baseball Hall of Famers such as Babe Ruth, Ty Cobb, Honus Wagner, Joe DiMaggio, Willie Mays, Christy Mathewson and Lou Gehrig.

The museum’s galleries include those for Ruth, Gehrig, DiMaggio, the Los Angeles Dodgers, the Brooklyn Dodgers, the Yankees; the Los Angeles Rams, and others for football, basketball, baseball card collections, and many more. Elevating the museum beyond all others in sports is the vastness of its collection and a focus on technology that has advanced sports.

The unparalleled collection is the property of museum founder and CEO Gary Cypres, a prominent Los Angeles business executive and leading sports memorabilia collector originally from the Bronx, N.Y., who recently decided to open his collection to the public.

Location: 1900 Main St.
Los Angeles, CA 90007
The museum is located at Main St. and Washington Blvd., just south of downtown Los Angeles and just 1.2 miles from STAPLES Center and L.A. Live.

Web site: www.sportsmuseumla.com

Contact: General Information: 888‐540‐8223
Membership Inquiries: 888‐540‐8223
Group Tickets: 888‐540‐8223
Special Events: 888‐540‐8223
Media contact: 818‐462‐5612

Hours of Operation:
Please note:
The museum will be closed to the general public until the Summer of 2009.
Sports Museum of Los Angeles is available for viewing by private functions and tours.
Please inquire at 888.540.8223
Saturday and Sunday: 10am - 6pm
Holidays closed: Thanksgiving Day, Christmas, New Year’s Day
Last ticket sold 2 hours prior to closing.

Tickets: Adult 13‐59 $17.50
Seniors 65+/Students (with current ID) $14
Children 5‐12 $11
Children under 5 FREE
Group savings are available for groups of 15 or more.
All tickets are sold on a timed ticketing system.

Leadership: Gary Cypres, founder & CEO

Noteable: This is the largest known collection of iconic sports memorabilia and collectables under one roof in the world.

Size: Phase 1 is comprised of 32,000 square feet.
Phase 2 will be an additional 14,000 square feet to support special exhibits and other initiatives to further enhance the guest experience

Scope: 10,000 + items

Worth: valued at more than $30 million

Sports: Baseball, Basketball, Football, Biking, Boxing, Rowing, Horse Racing, Tennis, Golf, Swimming, Gymnastics
Galleries: 30 in all, including those featuring Babe Ruth, Joe DiMaggio, Lou Gehrig, Los Angeles Dodgers, Brooklyn Dodgers, New York Yankees, Los Angeles Rams, football, commissioned baseball paintings, photography, baseball cards, golf tennis & biking, history of the baseball glove, basketball Collectibles/Artifacts: the earliest arcade and board games inspired by sports Entertainment/Advertising: Movie posters, films and advertising related to and/or inspired by sports

Top Line items:
* T206 Honus Wagner trading card
* Lou Gehrig’s New York Yankees’ warm‐up jacket, worn by the "The Iron Horse" on
the day he ended his consecutive games streak in 1939

Transportation: SMLA is conveniently located at Main St. and Washington Blvd., just south of downtown Los Angeles and only 1.2 miles from STAPLES Center. Rail: The Metro Blue line runs along Washington Blvd. It stops at Grand Ave., which is two blocks (five minutes walking) from SMLA. Bus: Los Angeles Metropolitan Transit Authority buses stop at the intersection of Main St. and Washington Blvd., location of the museum. Parking: Limited parking is available on the museum property for $7. Public parking lots are available across the street from the museum.

Brener Zwikel & Associates, Inc. – Public Relations
Kimberly Moran Blad, 818‐462‐5612, kimberlym@bzapr.com; Toby Zwikel, 818‐462‐5599, or tobyz@bzapr.com; Steve Pratt, 818‐462‐5602, or stevep@bzapr.com
Sports Museum of Los Angeles (SMLA)
Gary Cypres, or contact@sportsmuseum.com